6 Strategies to Transform the Marketing & Sales Relationship

Join renowned speaker and business growth expert Meridith Elliott Powell for an IMCA webinar on 6 Strategies to Transform the Marketing & Sales Relationship!

Presenter Bio


Meridith Elliott Powell Business Growth Expert Voted one of the Top 15 Business Growth Experts to watch by Currency Fair, Meridith Elliott Powell is an award-winning author, keynote speaker and business strategist. With a background in corporate sales and leadership, her career expands over several industries including banking, healthcare and finance. Meridith worked her way up from an entry-level position to earn her seat at the C-Suite table. She is Certified Speaking Professional, a designation held by less than twelve percent of professional speakers, and a member of the prestigious Forbes Coaching Council. 

Webinar Description

6 Strategies to Transform The Marketing & Sales Relationship

Fast-paced, constantly shifting, that is today’s marketplace, and to succeed  it takes both sales and marketing working together as a team, to take your organization to the next level.

Working together they can:

  1. Shorten the sales cycle
  2. Retain more customers
  3. Improve their forecasts
  4. Their market entry costs go down
  5. Cost of sales are lower
  6. And when the sales and marketing teamwork in tandem, research show the rate of growth is so much higher than in companies where they don’t

The result?   your market share expands, and your bottom line gets fat. The fastest path to growth and profitability is through the alignment of your sales and marketing teams. In this webinar we’ll cover the 6 must-have strategies to transform the sales & marketing relationship.

You’ll gain the steps, learn the strategies and leave this webinar with a plan of action. 

Webinar joining information will be sent directly to registered participants prior to the webcast.
Registration is free for members and $25 for the general public.
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4/15/2020 11:30 AM - 12:30 PM

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Important Dates

2020 IMCA Annual Conference & Showcase Gala

Monday, June 22 - Wednesday, June 24, 2020
Omni Orlando Resort at Championsgate
Orlando, FL


6 Strategies to Transform the Marketing and Sales Relationship Featuring Meridith Elliott Powell 
Wednesday, April 15th, 11:30am CT/12:30pm ET
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