Entry Guidelines


  • The competition is open to IMCA members as well as non-members.
  • Materials must have been produced between January 1, 2020, and March 31, 2021, in support of insurance services operations.
  • There is no limit to the number of entries you may submit. You may submit multiple entries per category, however, each entry will require a separate entry form and fee.
  • Entries may not have been previously entered in the Showcase Awards competition unless at least 51% of the work has been revised.
  • All entries must be submitted for judging exactly as published, aired, implemented, etc., and may not be modified in any way for an awards entry.
  • IMCA is an international organization and accepts entries from organizations based outside of the USA as well as campaign material used in other countries. However, a written translation or adaptation must accompany non-English entries.
  • IMCA and our Awards Committee reserves the right to reclassify entries submitted to the wrong categories.
  • Judges reserve the right to make no award in a category if submissions do not meet their expectations.
  • ALL ENTRIES must be submitted online using the IMCA Showcase portal. Physical submissions will not be accepted.
  • Syndicated material (i.e., material prepared on speculation by an outside company for use by the insurance industry) will not be accepted. Please note that this does not include items commissioned by your company/agency for your company/agency’s direct use.
  • Entries with payment must be submitted no later than March 31, 2021, at 5 p.m. ET/4 p.m. CT in order to be considered for the competition.
  • IMPORTANT: All entries become the property of the IMCA Showcase Awards. IMCA respects and acknowledges the intellectual copyright of the entering firms’ creative work, and we fully protect those rights.

Entry Requirements


  • Entries must be a combination of work from at least two (2) forms of media.
  • Entries should consist of three (3) or more pieces.


  • Provide a direct URL accessible via a mobile phone, tablet or other mobile device as they will be judged on a mobile device.
  • If your work is password protected, you will need to provide a username and password for judging purposes.
  • Mobile websites entered will be judged solely on the content provided as we do not allow for additional supporting documents or explanation.
  • For applications, you may submit a URL that directs to a product demo showing the application features and components, or a direct link to download the application.


Because our judges need to be able to download and open any files submitted in order to be considered for an award we recommend the following file formats for submissions.

  • Documents
    • File size: Less than 5MB
    • File formats: doc/docx, xl/xlsx, pdf
  • Pictures/Photographs
    • File size: Less than 5MB
    • File formats: jpg, jpeg, png, gif
  • Audio
    • File size: Less than 5MB
    • File formats: mp3, wma, wav
  • Videos/TV Ads
    • File size: Less than 10MB
    • File formats: avi, mov, wmv, mpg, mpeg, mp4, vlc

EPS, Illustrator, and Photoshop files will not be accepted.

You may also submit links to URLs for videos and other large files.

Please direct questions to the IMCA office at (952) 928-7464 or via email at info@imcanet.com


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Important Dates


More dates coming soon!