Which presents the greatest challenge?

How many entries will you submit to the 2010 Showcase Awards?

1-2
5% (1 vote)
3-5
45% (9 votes)
More than 5
20% (4 votes)
None
30% (6 votes)
Total votes: 20

Which television show MOST influenced your decision to get into marketing communications?

Bewitched
62% (21 votes)
Bosom Buddies
9% (3 votes)
30 Something
21% (7 votes)
Melrose Place
9% (3 votes)
Total votes: 34

Have Your Ads Worn Out Their Welcome?

That same old ad again. And again. And again. Oh, not again.

Understandably, companies want to get the most out of their creative and media dollars. Sometimes, this translates into a detrimental scenario where the same creative is run in the same publications for years (literally), or a broadcast spot is repeated hundreds of times over the course of a few days.

Do you plan to integrate social media into your marketing plan in 2010?

Yes
77% (44 votes)
No
23% (13 votes)
Total votes: 57


IMCA is an international organization of insurance communications professionals who specialize in marketing, marketing communications, advertising, sales promotion, and public relations.
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